Case studies

Case Study: Lifestyle Baltic Magazine Design and Layout

Print Design
Embark on a visual journey through the vibrant fusion of Estonian and Russian cultures with the design and layout transformation of Lifestyle Baltic Magazine. As the premier lifestyle publication in the Baltics, this project, led by Igor Polyakov, encapsulates the essence of the region's diverse living through captivating aesthetics and intuitive design.
Lifestyle Baltic magazine cover

Project Overview:

In collaboration with Mark-Anatoli Ein, the esteemed Tallinn TV 3 channel author of the program Lifestyle Baltic, our mission was to breathe life into the inaugural paid issue, Number 13. This marked a significant milestone, as the magazine ventured into the realm of premium content, promising a visual and editorial experience like never before.
Lifestyle Baltic magazine contents

Design Philosophy:

Infused with a blend of Estonian and Russian cultural motifs, the design echoes the richness of Lifestyle Baltic's content. A seamless marriage of elegant typography, captivating imagery, and a thoughtfully curated color palette invites readers into the heart of Baltic living.
Lifestyle Baltic magazine layout
Lifestyle Baltic magazine layout
Lifestyle Baltic magazine layout design
Lifestyle Baltic magazine layout

Innovative Layout:

Navigating the delicate balance between tradition and modernity, the layout marries the timeless appeal of print with contemporary design trends. Each page unfolds a visual narrative, guiding readers through the diverse landscapes of lifestyle in the Baltics.
Lifestyle Baltic magazine layout

Challenges & Solutions:

Overcoming the challenges of dual language content, we implemented a design strategy that seamlessly integrates Estonian and Russian, enhancing accessibility for a broader audience. The result is a harmonious coexistence of linguistic diversity within the pages of Lifestyle Baltic.
Lifestyle Baltic magazine layout
Lifestyle Baltic magazine layout
Lifestyle Baltic magazine Riga Fashion week
Lifestyle Baltic magazine Stockmann
Lifestyle Baltic magazine layout

Impact and Reception:

The release of the first paid issue has sparked waves of positive feedback, resonating with readers who appreciate the cultural authenticity and visual finesse. Lifestyle Baltic Magazine, under the guidance of Mark-Anatoli Ein, stands as a testament to the power of design in elevating storytelling.
Lifestyle Baltic magazine Argentiina
Lifestyle Baltic magazine Cover
Dive into the narrative crafted in pixels and ink, where Lifestyle Baltic Magazine becomes more than a publication—it transforms into an immersive journey through the soul of the Baltics.